Why is Portfolio Management Important?

The primary goal of all real estate investors is to maximize their returns and ensure that they lose no money. But this is much more so for those who have large investment portfolios.

For these investors, portfolio management is usually one of the first things to consider as they expand their number of investment properties. Why? Because it helps them objectively set a focus for their growing portfolio to achieve their investment objectives. With portfolio management, investors can confidently make profitable investment decisions.

To understand why portfolio Management is this important, let’s learn what it helps real estate investors achieve.

Reasons Portfolio Management is Important

  1. Asset Selection
  2. Proper Diversification
  3. Fund Distribution
  4. Risk Control
  5. Real Estate Restructuring/ Repositioning
  6. Focus on Financial goals
  7. Wealth creation and management
  • Asset Selection

Just as you set the tone of a discussion to achieve your expected result, portfolio management does the same thing with investment properties. When you hire a portfolio manager well before you begin acquiring more investment properties to fill your portfolio, you will have an expert guide to help you make selections.

A portfolio manager assists you in setting the expected quality range that would serve as a guide to select investment properties that would be worth your while.

Depending on your personal goals, a portfolio manager assists in choosing a combination of different investment properties that will make up your real estate asset portfolio. He understands that selecting the right and best mix of investment properties will impact your earnings.

  • Proper Diversification

To help you avoid disasters and mitigate risks, a proper diversification of your investment portfolio is crucial. This is because every investment property responds differently in a given economic situation.

Portfolio management ensures that proper diversification starts from the selection process.

A portfolio manager doesn’t just point out quality investment properties, but he also helps you select investment properties that perform well in varying economic situations, balancing your entire portfolio.

  • Fund Distribution

Effective fund distribution is one of the things portfolio management helps real estate investors achieve. Since the goal is to maximize returns on investments, portfolio managers assist investors in rightly apportioning funds at different levels or phases of an investment process to meet set investment goals.

  • Risk Control

Increasing the chances of making profits and minimizing risks sums up what portfolio management services entails. For a professional, in this case, a portfolio manager, he is aware that risk control doesn’t just start at the point when there are several investment properties to manage. It begins way before then. How is that? You might want to ask. Here is the ideal situation.

When the investor communicates his desire to expand his portfolio, at that point, risk control begins. The portfolio manager carries out extensive research to find out potential risk factors. With such market analysis, he garners data that does not just inform on risk factors alone. But that also help with decisions on asset selection, diversification and even investment solutions that would be beneficial to tackle other challenges.

With this strategy, portfolio managers can reduce potential risks right from the start.

  • Real Estate Restructuring/ Repositioning

If some investment properties perform much better than others in terms of lucrative returns, it is time to make some changes. When you make these changes, it is called portfolio rebalancing.

When portfolio managers monitor your portfolio regularly, they simultaneously evaluate them against your financial goals. This way, they identify the profitable investments and those that are threats to your investment objectives. Separating the underperforming ones from the mix, the portfolio manager may suggest liquidation or fund allocation to reposition the property to generate revenue.

This shows that portfolio management is not only about the creation and management of an investment portfolio, but it also involves the disposal if they do not meet investment objectives.

  • Financial goals in Focus

Portfolio management makes it easier for investors to focus on their objectives. In the beginning, portfolio managers usually advise against purchasing investment properties with sentiments.

Working with your budget and identifying the potential risks, a portfolio manager only guides you to purchase those properties that would make your financial goals a reality. Following the essential rules of buying investment properties, portfolio managers ensure they make them a worthy investment.

  • Wealth Creation and Management

Wealth creation and wealth management result from a good portfolio management service. When your portfolio manager ensures that you have a balanced portfolio and those properties provide high returns, that is where wealth creation begins.

Now, if over a long-run period, your portfolio still offers you lucrative returns, that is wealth management. When your portfolio manager can regularly monitor your properties, update your portfolio with newer ones, restructure or reposition your underperforming properties, he is helping you effectively manage your wealth. These processes guarantee that your asset and investment capital is safe and that you have a steady income.


Portfolio management is one of our core services at James Cubitt Developments. We manage and monitor clients’ portfolios, and we help with the expansion of investment portfolios and restructuring. We have a wealth of experience and the right approach for portfolio management.

Whether you need investment solutions to guarantee wealth management or asset management, we go the extra mile to help you achieve your set goals.

For information:

Phone: +234 715 9995, +234 715 9996



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